Pioneering Pittsburgh’s New Workforce
Over the next 10 years, more than one million workers will need to be hired or upskilled in the greater Pittsburgh region. In response to urgent new demands of the new economy and job fields, Community College of Allegheny County (CCAC) is redoubling its efforts with a new and groundbreaking program for Pioneering Pittsburgh’s New Workforce. Launched with $10 million in state funding provided by the PA Department of Education, and with an additional $34 million already committed by corporations, foundations, local government and groups, the new workforce development center will be constructed on CCAC’s Allegheny campus. Custom curricula will be developed to meet the demands of local corporations and companies.
As a strategic partner in this initiative, BD&E called upon more than a decade of experience working with CCAC. To begin, we named the effort “Pioneering Pittsburgh’s New Workforce,” which set a strong framework to explore the three key components of this plan: Market Driven, Fast Response,Targeted Training. The necessity for this new workforce training initiative was explained through a compelling video and supporting collateral materials developed specifically to engage corporate and institutional partners.